RIVER DAVIS RIVER DAVIS RIVER DAVIS RIVER DAVIS RIVER DAVIS RIVER DAVIS CREATIVE DIRECTOR

RIVER DAVIS RIVER DAVIS RIVER DAVIS RIVER DAVIS RIVER DAVIS RIVER DAVIS CREATIVE DIRECTOR

Project: Pixel Institute of Fashion & Technology (PIFT)
Role: Creative Consultant, AI
Type: Digital Campaign
Scope: Creative consulting for AI production
Client: Google

Google and Highsnobiety launched the Pixel Institute of Fashion & Technology (PIFT), a yearlong program embedding Google's AI ecosystem into the practice of the next generation of designers, treating technology as creative infrastructure. River Davis consulted on the AI production behind the launch film.

Production: Spingun
Agency: Highsnobiety
Press:
https://www.highsnobiety.com/p/google-pixel-institute-of-fashion-and-technology/
https://www.forbes.com/sites/moinroberts-islam/2026/04/18/google-pixel-and-highsnobiety-build-a-talent-pipeline-for-fashion/