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FIlmGarmentse-Com
SerigraphsArchival
Ephemera
Four people with colorful faces standing behind a burning Earth with yellow text reading 'WE @RE EARTHLING$' on a black background above a barren rocky surface.

"BREAKING NEWS, We are EARTHLINGS buy now!!!"

Are you living on earth? Then we want you to join the newest global self-actualization movement taking the planet by storm, We Are Earthlings. As seen on TV and across every broadcast headline, the movement offers a path to awakening, for a small one time fee. But, is another consumer scheme really our only hope for salvation?

TITLE

WE ARE EARTHLINGS

ARTIST

River Davis

YEAR

2025-2026

FORMAT

Transmedia Installation

COMPONENTS

Short film, editioned garments, e-commerce platform, serigraph prints, archival publications, analog and digital ephemera.

We Are Earthlings Teaser

Watch the Film
Jump to Section
A cameraman films four people with colorful hair and matching black outfits walking in a tiled subway corridor.Short
FIlm
Person with green skin and pink hair wearing black athletic outfit standing on a subway platform with a U-Bahn sign.Editioned
Garments
Patterned collage of models wearing black Earthlings merchandise with slogans on a blue background.e-Commerce
Platform
Black and white framed artwork featuring overlapping newspaper-style headlines with Earth images and text about Earthlings, including a hotline number 1-833-ERT-HLNG.Serigraph
Prints
Book cover titled 'We Are Earthlings' featuring a person with pink hair facing a yellow tiled wall, wearing a black shirt that says 'Earth is the Only Luxury'.Archival
Publications
Outdoor billboard with three panels promoting 'We Are Earthlings' featuring flaming earth graphic, models in black Earth Members uniforms, and a $79.99 offer, with a person on an electric scooter in front.Analog & Digital
Ephemera

“The world is burning. Countries left and right are in disarray. But in one place, there exists a drop of hope... with a group of people called the Earthlings.”

You’ve seen the movement across newspaper headlines. You’ve heard the message on the nightly news, late-night infomercials, and even across your social media. You’ve seen your neighbors and strangers wearing the Earth Members Uniform on the street. You’ve heard about their 1-800 hotline, which offers personal awakening for all Earth members. Now is your time to join the movement and become an Earthling.

For A Limited Time Only

Commodified Purpose

Buy more than a product, buy purpose itself, instant identity and awakening bundled at checkout.

Format Over Fact

Trust the look of authority, not the burden of information.

Consumer Spirituality

Upgrade your life into a premium membership experience. You’ll get exclusive access to self-actualization, limited edition merch, and a sense of being chosen because we want you.

Passive Participation

Why take meaningful action when you could engage effortlessly, because nothing says “systemic change” like buying a product and calling it progress.

You Must Act Now

In an era where algorithms and brands mediate belonging, this movement gives you a ready-made identity to wear, perform, and post, right when you need it most.

ADDITIONAL STATEMENT

‍We Are Earthlings simulates the contemporary consumer experience, treating media not as a container for reality, but as the machine that manufactures it. The project stages a world in which self-actualization is marketed through the news, infomercials, and toll-free hotlines. Where membership requires a one-time payment in exchange for meaning, a promise close at hand but always just out of reach. A hotline hidden in plain sight exists between destinations, between who you were and who you should become. Each member’s journey becomes a metaphor for awakening, reframing the long-forgotten coming-of-age ritual framed now as another moment of consumption.

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We Are Earthlings Trailer

Watch the Film
Four people standing in a line in a subway station, each with different colorful face paint and wearing black jackets with text.

We Are Earthlings Short Film

We Are Earthlings Trailer

WE ARE EARTHLINGS
Short Film

FILM TITLE

We Are Earthlings

LOGLINE

After buying into a global self-actualization scheme, four Earthlings pursue a hidden hotline that promises awakening but also risks exposing the Earthling’s movement and its new belief system as a scam.

SYNOPSIS

In a near-present world where self-actualization is marketed through infomercials and toll-free hotlines, a global movement known as We Are Earthlings sells access to a members-only hotline that claims to offer personal awakening and a uniform that identifies them to the world. The members are required to communicate with the hotline’s automated customer service system, inevitably forcing them to question their identity and potentially the movement's validity.

COMPONENTS

Short film, Trailer, Teaser, Key Art

Watch the FilmClose-up of a person with blue face paint, pink hair, and a black hat looking slightly upward.Two people with pink and blonde hair standing in a yellow-tiled subway station near a sign that reads 'Earthlings Hotline!' with a phone number.People with colorful face paint and costumes waiting in a yellow-tiled subway station with a yellow train in the background.Four people with colorful face paint—blue, purple, green, and pink—wearing black and white clothing in a close-up group shot.Film poster with four people painted in green, blue, and purple standing behind a flaming Earth, titled 'WE @RE EARTHL!NGS'.

We Are Earthlings Key Art (Poster)

FILM EPK
Pattern of models with blue and green skin tone wearing black streetwear clothing with slogans, standing against a blue background.

EARTH MEMBERS UNIFORMS
LIMITED EDITION GARMENTS

Are you living on planet Earth, constantly looking for purpose and meaning, but can’t ever seem to find it? We can help! Join We Are Earthlings and get your Earth Members Uniform for a one-time payment of $79.98. Your Earth Members Uniform will get you one step closer to your personal awakening, or get your money back with our 30-day money-back guarantee!

All pieces are limited edition garments of between 100-1000 units per sku.

Components: editioned garments, AI enhanced ecommerce photography.

Person with green face and pink hair wearing a black sweatshirt, shorts, sheer black tights, and black slippers standing in a yellow-tiled subway station.Person with pink hair standing in a subway station wearing a black sweatshirt with 'Earth is the only luxury' written on the back, black shorts, and green and black tights.Black oversized long-sleeve t-shirt with white text graphic on the left chest.Black oversized long sleeve t-shirt with white distorted text reading 'Earth is the only luxury' on the back.Fashion EPK

For A Limited Time Only

ADDITIONAL STATEMENT

Fashion merchandising has become a global consumer engagement mechanism. A purchase now functions like membership into an identity carefully engineered by a company’s strategy team. It’s an ingenious tactic that turns the human need for community into a marketing model, one where consumers pay for the privilege of becoming a brand’s evangelists. And when the industry shrugs, “It’s just fashion. We’re not saving lives,” it scapegoats responsibility while perpetuating Cory Doctorow’s “enshittification”: the step by step decline of quality as a business shifts from serving customers to extracting value for profit.

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THE EARTHLINGS HOTLINE - DON’T CALL US, WE’LL CALL YOU
WWW.1-833-ERT-HLNG.COM

Did you see the hotline in the newspapers and nightly news, or did you spot it on a poster or an infomercial? Wherever you saw it, your journey starts here. Call it old-school. Call it iconic. The 1-800 hotline is back, reimagined for the only screen that matters now: yours. Visit WWW.1-833-ERT-HLNG.COM and join the We Are Earthlings movement and get your Earth Members Uniform today, where the promise of personal awakening meets the convenience of modern life, no late-night TV required.

Components: performative e-commerce interface, dynamic landing page, narrative product-detail pages, scripted cart and checkout flow.

Visit E-Commerce Platform

For A Limited Time Only

ADDITIONAL STATEMENT

The 1-800 hotline is an engagement mechanism of the past, known for exaggerated promises witnessed by viewers of late-night television and “As Seen on TV” infomercials. While this marketing medium no longer serves its original function, as TV has lost its audience to computers and phones, it has influenced the language and energy of the Earthlings project. Appropriated by the We Are Earthlings movement, the 1-800 hotline for personal awakening takes the form of a website that merges with “As Seen on TV” infomercial aesthetics. The hotline serves as the main entrance point for the entire movement, marketed across news broadcasts, infomercials, tabloid newspapers, out-of-home prints, and digital and social campaign assets.

Click for Additional details

HOT OFF THE PRESS READ ALL ABOUT IT!
EARTHLINGS In Print & Digital

Extra, extra, read all about it! We Are Earthlings is our last hope! Is Earth the only luxury? Do Earth beings protect all Earth beings? Are Earthlings worthy? Find the answer to all these questions and more,  join the We Are Earthlings movement today. Limited runs. No reprints. When they’re gone, they’re gone.

Components: Project book, Offset Tabloid Print, Serigraphs, Posters, Digital Campaign Assets.

Serigraph
Prints

TITLE

Earthling's Daily News Serigraph

EDITIONS

10 Signed and Certified Limited Edition Serigraphs (Screen Prints)
+1 Artist Proof

PAPER

Hahnemühle Photo Rag® 308 gsm, 100% Cotton, Smooth, Off White Fine Art Paper

SIZE

800mm x 1000mm

Printing Method

Serigraphy / Silk Screen Printing

Black and white framed serigraph featuring repetitive newspaper-style print with headlines about an Earth hotline 1-833-ERT-HLNG and various Earth-related questions.

Tabloid Screen Prints

Archival
Publications

PROJECT
BOOK

TITLE

We Are Earthlings Project Book

EDITIONS

10 Signed and Certified Limited Edition Books

COVER TYPE

Hardcover

PAGES

48

SIZE

A4

BINDING

Serigraphy / Silk Screen Printing

Book cover with a person standing back against yellow tiles, wearing green leggings and a black shirt with text 'Earth is the only luxury'.

We Are Earthlings Project Book

TABLOID
OFFSET PRINT

TITLE

Earthling's Daily News Offset Tabloid

EDITIONS

10 Signed and Certified Limited Edition Books

PAPER TYPE

News Print

PAGES

24

SIZE

EU Tabloid

A black and white flyer showing an image of Earth with text promoting an Earth Members Hotline and questions about Earthlings' worthiness and protection of Earth.

Earthling's News Daily Tabloid

Analog & Digital
Ephemera

OOH
Posters

POSTER 1

We Are Earthlings Short Film

POSTER 2

We Are Earthlings Infomercial

POSTER 3

Earthlings Uniform

POSTER 4

Earthlings Grid

Photograph of a bridge underpass with paste up posters

We Are Earthlings OOH Posters

digital video disc
[DVD]

TITLE

We Are Earthlings on DVD

EDITIONS

10 Signed and Certified Limited Edition DVDs

Photograph of a bridge underpass with paste up posters

We Are Earthlings DVD

Video Home System
[VHS]

TITLE

We Are Earthlings on VHS

EDITIONS

10 Signed and Certified Limited Edition VHS Tapes

Photograph of a bridge underpass with paste up posters

We Are Earthlings VHS

visual marketing assets
[Digital]

Blue-skinned person wearing a black Earth Members uniform against a blue background with text about a $351.52 payment and an order website.
Advertisement offering a free Earth Members uniform for $76.21 with a person in black Earth Members clothing against a blue background, including payment option logos and website www.1-833-ERT-HLNG.com.

ART IN REVIEW

For A Limited Time Only

ADDITIONAL STATEMENT

The 1-800 hotline is an engagement mechanism of the past, known for exaggerated promises witnessed by viewers of late-night television and “As Seen on TV” infomercials. While this marketing medium no longer serves its original function, as TV has lost its audience to computers and phones, it has influenced the language and energy of the Earthlings project. Appropriated by the We Are Earthlings movement, the 1-800 hotline for personal awakening takes the form of a website that merges with “As Seen on TV” infomercial aesthetics. The hotline serves as the main entrance point for the entire movement, marketed across news broadcasts, infomercials, tabloid newspapers, out-of-home prints, and digital and social campaign assets.

Click for Additional details